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Kellogg’s and Chef Danny Bowien Stir it Up in New York City


This December Danny Bowien, winner of the James Beard Rising Chef Award, partnered with Kellogg’s to serve up the first-ever breakfast menu at his restaurant, Mission Chinese Food in New York City. Watch as Danny and his team put their creative spin on breakfast by whipping up truly original cereal combinations that included such surprising, tasty ingredients as bacon-infused soy milk, cashew butter, and lime. Plus, all proceeds from the three-day event benefited The Bowery Mission in New York City.

Kellogg’s Cereal Bar Street Cart with Chef Christina Tosi


We teamed up with James Beard winner and Master Chef judge, Chef Christina Tosi (owner/founder Milk Bar), to bring her unique style to Kellogg’s breakfast cereals. Check out all of her delicious cereal creations.

Stirring it up at taste talks


Taste Talks is a 3-day event showcasing the culinary cutting edge for a food-obsessed generation through interactive panels, workshops, tours, discussions and demonstrations. Experts in dozens of related fields and everyday food enthusiasts came together to see and taste the latest trends in food and drink, all in America’s most stylish test kitchens: Brooklyn and Chicago.